Patients are already finding you online. What’s their first impression of you?
In our digital age, potential patients already have an opinion of your practice before they ever even step foot in our office. How? Reviews. The same reviews that can either steer them towards or away from your practice.
Take a look at the image below. If you were a potential patient, which practice are you most likely to call?
A review acquisition strategy is essential any SEO campaign. It isn’t a luxury, but rather a necessity. Here are 2 ways to help your practice obtain more online reviews:
1: Remind Your Patients!
Sometimes it’s a simple as mentioning it on a follow-up phone call. Patients who are happy with their overall experience in your office will be happy to leave an online review for you, but you have to give them a little nudge every once in a while.
It’s so easy to forget to do this one simple thing because you don’t want to feel pushy, but the truth of the matter is that if you don’t remind them then they will most likely forget. 1 positive review has major impact in the perception of your practice to potential patients finding you online. Patients finding you online are making a comparison between you and your competitor. You can truly take control of that perception one patient review at a time.
When To Ask For A Review:
- Have your Office Manager call them to remind them
- Remind them personally during their follow up visit
- Give them our Review Print Out with instructions
2: Create A Review Print Out!
Telling a patient to leave you an online review is great, but chances are that the moment they walk out of the office they already forgot. One way to help remind them without actually having to contact them is by giving them a Review Print Out with he instructions on how to leave an online review. You can include this with their post-op instructions so it fits in seamlessly and does not appear out of place. This will give them step by step instructions on how to leave an online review for your practice.
When To Give Your Patient The Review Print Out
- Coupled with Post-Op Recovery instructions
- During a follow-up visit
Case Study – #1
Could your practice use a Review Print-Out?
Let us know and we’ll assemble it for you!
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A review acquisition strategy is essential any SEO campaign. It isn’t a luxury, but rather a necessity. Learn how to get more online reviews today!